Considering how ubiquitous the previous singles from last year's x have become, expect to hear plenty of Ed Sheeran's 'Photograph' in the coming weeks.
The latest single taken from the flame-haired singer-songwriter's ludicrously successful album has been given a video which will likely melt many a heart, with home video footage of young Ed spliced together with the present day version.
As well as the video, the Croke Park-bound Mr Sheeran has also bundled a lot of his pre-fame recordings together for fans to buy; 5 is available on iTunes now.
And here, for your enjoyment, is the brand new video!