Radio play is key, as Brad Heidi goes from strength to strength with his superb new single ‘Don’t Let Go’.

The track – released by Rubyworks as a result of the selection of Brad as A New Local Hero last year – went straight into the Irish radio play Top 30 in the first week of its release and also featured in the Irish Breakers Chart and the Shazam chart.

The good news is that, in week number two, the track has retained its impressive position at No.2 in the Irish Breakers chart. Meanwhile, it has climbed this week to No.21 in the overall Irish Radio Play charts, with regular spins being reflected on independent stations all over the country, as well as on national platforms. The track is also scoring big on Shazam, holding onto its position just outside the Top 10, at No.11, confirming that the hunger to know more about the track is still at a very high pitch.

 

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Brad Heidi was originally selected by Galway Bay FM, as their Local Hero – going on to feature in the long-list of finalists from the 20+ participating stations all over Ireland. He was then shortlisted as one of the the final six, alongside a marvellously talented group of young Irish artists: Darian June (Red FM), Negro Impacto (LMFM), Temi NLA (FM104), Paddy Keyes (Ocean FM) and Eva Campbell (SPIN 1038).

A New Local Hero is a central feature of Irish Music Month, an initiative of Hot Press and the Independent Broadcasters of Ireland.

Irish Music Month is supported by Coimisiún na Meán (which has incorporated the role of the Broadcasting Authority of Ireland) under the Sound & Vision scheme, and by MCD Productions, IMRO, Live Nation, RAAP, Ticketmaster, Rubyworks, and Camden Recording Studios.

Listen to 'Don't Let Go' on Spotify below.