H&M Celebrate 10 Years in Ireland

The great and good of the Dublin fashion and media scene were out in force Thursday night, as H&M celebrated a successful decade in Ireland.
The VIP event took place in Sophie’s rooftop bar, atop The Dean Hotel, Dublin. With panoramic views overlooking the city, the new venue was the perfect place to celebrate such a milestone.
The new H&M Conscious Exclusive collection was also on display for guests to preview before launch on April 16 2015. For your own glimpse, click here.
The collection shows that high fashion garments can be produced with more sustainable materials, using fabrics including Tencel, organic linen, organic silk and organic leather to create unique, stylish garments. The collection is already in high demand after being worn to various red carpet events by actress, humanitarian and face of the campaign Olivia Wilde, musician Solange Knowles and actress Jessica Chastain.