Norwegian indie-pop star Girl in Red signs with Columbia Records

Norwegian indie-pop singer Girl in Red (real name Marie Ulven) has made the jump from independent artist to signing with her first major label, Columbia.

Ulven previously released music through a worldwide record deal with AWAL (Artists Without A Label). The company offers musicians an alternative to working with a traditional label.

Columbia will now handle any upcoming releases from the 'girls' singer, following her 2021 debut album If I Could Make It Go Quiet.

Two of Ulven's earlier singles, 2017's 'I Wanna Be Your Girlfriend' and 2018's 'We Fell in Love In October' have been certified gold in the U.S., racking up around 370 million streams on Spotify.

To kick-start her 2022, the 22-year-old is set to begin a completely sold-out North American and European 'Make It Go Quiet' tour.

The US and Canada tour sees English singer-songwriter Holly Humberstone sharing the stage with the bedroom pop star while, the UK and European dates will have New York based artist Del Water Gap as the supporting act.

Girl in Red will play Dublin's 3Olympia Theatre on May 2.

 

View this post on Instagram

 

A post shared by 🌹girl in red🥀 (@girlinred)

While in the midst of her breakout as an artist, Ulven spoke with Hot Press' Tanis Smither about Minecraft obsessions, wrestling with her demons and fan adoration – including such A-listers as Billie Eilish and Matty Healy.

“My lyrics allow people to be that vulnerable with me, which is interesting,” she notes. “Because I don’t know most of these people. It’s really special and unique to be in that position. If I open up my DMs, I can scroll and see people saying, ‘Hey, I know you’re never going to see this, but I just had to get it out.’ And it looks like a diary entry, really.

“I get a lot of insight into a lot of strangers, because I’ve been so open in my music. It’s strange, but I’m also really grateful for it.”

Revisit the 2021 interview with Girl in Red, here.