Ticketmaster's North American Head of Music talks about the battle against ticket-touting

The live scene in Ireland is thriving. Except that, far too often, real music fans can’t get their hands on tickets for big shows – and then see massively inflated prices being sought online by those who do. Ticketmaster’s Head of Music in North America, David Marcus, believes that the company’s new ‘Verified Fan’ initiative can solve one of the most contentious issues in the industry.

Historically, the thought of a string of sell-out U2...

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