- 22 Mar 21
The acclaimed, 13-week MIX Course returns tomorrow – in an online format, following last year's hugely successful run.
The wait is finally over – this year's Music Industry Xplained (MIX) Course kicks off tomorrow, March 23... with limited places remaining!
Brought to you by Hot Press, the acclaimed course is aimed at those who want to succeed in music, management, media, publicity, promotion, publishing, record labels, and lots more, within the music, entertainment, events and media space – and is set to return in its online format following last year's hugely successful course.
Recognised by the music industry in Ireland and abroad, MIX is a 13-week series of lectures (one each week) by top professional exponents from the Irish and international music industry.
The course kicks off tomorrow with a lecture from Jackie Hayden, discussing 'The Changing Faces of the Music Industry'. As marketing manager with CBS Records (now Sony) Jackie signed U2 to their first record contract. He also masterminded marketing campaigns for countless acts, including Abba, Christy Moore, REM, U2, Madonna and Bob Dylan. As a writer/director with Hot Press, he wrote several music-related books (Phil Lynott, Don Baker and Bob Dylan) and spoke at seminars in France, Spain, Germany, London and the USA. He served on the government’s Task Force on Irish music, and has lectured in virtually every Irish college and university. For his First Cuts column in Hot Press he reviewed over 2,000 emerging Irish artists, and in 2015 he was a writer-in-residence In Sweden as part of a project run by Stockholm University.
Next week, on March 30, Steve Lindsey is set to deliver a lecture on Music Publishing. Steve began his career as bass player with Deaf School and then The Planets. He subsequently moved into music publishing with Warner/Chappell and was later appointed general manager of Go! Disc Music. He joined Island Music as creative director working with The Beautiful South, Tricky and Massive Attack. In 1995 he became an independent music supervisor, working on films such as Mission Impossible and Twin Town. In 2003, Steve founded Elevate Music Publishing. He also manages Autamata, looks after the publishing interests of Cathy Davey, Aslan, and Mundy, and is currently on the boards of both IMRO and MCPS (Ireland).
On April 6, you can look forward to International Social Media Trainer Greg Fry, discussing Social Media in the Music Industry. As well as delivering regular Social Media, Social Customer Service and Social Business Strategy training and workshops, Greg also works as a Social Business and Content Consultant.
His sessions are packed with passion and are high energy affairs. Greg has worked with many top multinationals including: Ulster Bank, Microsoft, Fáilte Ireland, Virgin Media, Abbott Labs, Symantec and Coca Cola Hellenic. He also lectures for top institutions including the Digital Marketing Institute, SureSkills and the Digital Skills Academy.
On April 13, Tom Travis will be joining the course for a lecture on Record Labels. A senior staff member at the fabled Rough Trade Records – the renowned London based record label established in 1978, and home to acts such as The Strokes, Jarvis Cocker, SOAK, black midi, Lankum and more – Tom knows the label business inside and out. After graduating from University College London in 2011, he went on to work in A&R at Rough Trade before becoming a Global Product Manager in 2017.
And that's just for starters!