Album rumours swirl around Tyler, the Creator as new billboard and hotline appear

It appears that Tyler, the Creator may have started the rollout for his next album. Fans have spotted a billboard in Los Angeles that reads 'Call me if you get lost' above a phone number.

A website has also been set up with the number, which leads to a recording of a conversation between Tyler and his mother, who talks about her love for her son. Fans have pointed out that the billboard also bears the Columbia Records logo – the record label is responsible for releasing Tyler's last two albums, Flower Boy and IGOR.

🚨🚨🚨 Tyler, The Creator’s new album rollout has begun! 🚨🚨🚨 pic.twitter.com/ZhNupE984x

— Odd Future (@OddFuturePage) June 9, 2021

It was announced earlier this month that Tyler, the Creator would headline Primavera Festival alongside Lorde, The Strokes and more. The rapper is also on the bill for Lollapalooza and Bonnaroo Festivals.