Just 180 seconds long, the film is an energetic yet thought-provoking portrait of an athlete who personifies the Relentless Energy Drink “No Half Measures” ethos.

MMA warrior and Brazilian jiu-jitsu champion Roger Gracie is a man who knows a thing or two about not accepting compromise. Shot in Gracie’s Gym in New York, his film is a startling look at the vigorous psychical torment that Gracie puts himself through in order to be one of the world’s number one grapplers in both MMA and Brazilian Jiu-jitsu.

Roger comes from a long line of Brazilian Jiu-jitsu masters, and in the field he is seen as a modern-day hero. He talks about the pressure this puts on him as a fighter and the weight his name carries with opponents in this revealing and action-packed short film.

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