- 26 Jan 22
Co-written with acclaimed Irish singer-songwriter DAY_S, Fia sings of the universally-felt pain of watching lost lovers move on.
Irish pop sensation Fia Moon has revealed a beautiful, winter-themed video for new single, 'By Now'.
Directed by well-known Irish photographer and filmmaker Zoë Ardiff, the visuals showcase a side to Fia that we’ve rarely seen before as she invites us to join her in the beautiful landscapes of county Mayo - a place that means a great deal to both Fia and Zoë.
"My dad lives in Mayo so it has always been a home-away-from-home for me; a place of refuge,” explains Fia. “‘By Now’ is a very personal song to me and I wanted the video to be a reflection of that. The song is about a painful experience - but also about coming through it. For me, being out in nature, out at sunset and around animals are all very soothing and I wanted to give viewers a glimpse of where I was on my healing journey when I wrote the song.”
‘By Now’ was produced by Philip Magee — known for his work with Kodaline, The Script and Gavin James making it an all-Irish affair. The focus of this track was to let the melody and the lyrics do the talking as opposed to over-producing what already works.
Since its release on the 14th of January, sparkling ballad 'By Now' has reached No. 3 in the Irish Radio Breakers Chart, amassing over one million impacts in just over a week. It has been added to the RTÉ Radio 1 Recommends list two weeks in a row, chosen by Tracy Clifford as her 2fm Track of the Week, playlisted by Beat 102-103 and selected as an iLove Irish track on iRadio for February.
Fia is one of the most prolific artists on the rise in Ireland at the minute, holding her position as the fourth most played independent female artist in the country. The Irish Women In Harmony member is hoping to continue her rapid ascent to super stardom in 2022.
Check out the new video from Fia Moon below:
Revisit the pop star's take on 'Silent Night' for To Be Irish at Christmas here.