Nielsen Music is a division of The Nielsen Company, one of the leading global market research companies. Their local and international teams of research and music experts ensure comprehensive, robust and quality insights to their various music clients.

“Nielsen Music is the market data and research partner of choice for the music sector,” explained a company spokesperson. “We offer solutions to develop actionable strategy, maximise return on marketing investment, measure market performance, understand consumer behaviour and identify and capture growth opportunities.”

“Nielsen is a truly global brand so we’re delighted they have chosen to exhibit with us at The Music Show”, said Mark Hogan, Music Show organiser. “This will be their first time exhibiting with us and they will be able to give some really interesting insights about the industry. As such, we’d definitely encourage everyone to check out their stand.”

The Music Show takes place February 25 and 26, in the Main Hall, RDS.