The track is Ash’s first release since they decided to stop issuing singles in the traditional format two years ago.

Every fortnight for 12 months, the group will release a single, with each song representing one of the 26 letters of the alphabet, which will eventually combine to form a unique collection of singles available for digital download and on limited edition vinyl.

They plan to kick off with 'A' and run through the alphabet, but for now they're paying tribute to the letter 'r', with launch single 'Return Of The White Rabbit' now available for free download from www.ash-official.com. The limited edition 7” vinyl will be available to buy in shops from June 8.